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The emergence of the tourist gaze was largely brought into being by the invention of the camera. The newly invented medium adopted the aesthetics of 19th Century approaches to landscape painting; an emphasis on the picturesque and the sublime, a tradition still today adhered to by tourists boards worldwide. The Icelandic tourist board is no exception!
Iceland is presented as ‘out of the ordinary’: a pure and untouched terrain sculpted over the aeons by natural forces and illuminated by fantastical light displays.
Útlendingur provides a critique of this idealised version of Iceland from the point of view of an outsider. It focuses on the sights of the everyday and seeks to capture the ordinary events within the landscape that don’t conform to the mythic narrative. The result is a playful and affectionate subversion of familiar motifs and an alternative representation of Iceland which goes beyond the clichéd images often used as promotional material in tourist brochures and in the mainstream media.
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For those that are not familiar with the project, TLP Editions is an ongoing collection, produced and designed by PhotoIreland, that presents work by contemporary artists in the form of uncomplicated publications. These are available through The Library Project in-store and online. All and any funds generated by the project go to producing more copies of the publications, ensuring we can keep promoting the artists and practices represented. These editions are regularly showcased and donated to international events and festivals, such as the Icelandic Photography Festival recently. In addition, TLP Editions also grace some important shelves and collections, including that of the Hasselblad Foundation Library and the Martin Parr Foundation.
You can find a list of all the TLP Editions here.
PhotoIreland is kindly supported by the Arts Council of Ireland to develop support projects such as the TLP Editions.
Published by PhotoIreland
Edition of 200
Softcover
36 pages
148 × 210 mm
